Monday, June 13, 2011

Phish and Beer

As readers of this blog may know, I'm a Phish fan--not a raging fan that follows them across the land--but a fan still.

Well they're on the road again this summer and they'll be playing seven sets at the Super Ball IX festival at Watkins Glen (yes at the racetrack), starting Friday July 1st through Sunday July 3rd.

Phish fans like beer, I tell you no lie. When we saw them in Hershey last summer there were great beers available for sale in the stadium as well as a boatload of great beers being quaffed (and confiscated by the po-po, [sigh]) in the parking lot.

In keeping with their solid dedication to wetting dry whistles, there will be a Beers of the World tent during the festival. Here's something I recently received from Phish.

Years of marketing research and focus groups have revealed that Phish fans, given a choice of a wide variety of beverage options, often choose a fermented concoction made from cereal grains. We created a tent at Festival 8 called Beers of the World where any fan, no matter what language they spoke, would find a pleasing option. BOTW will be back at Super Ball IX with over 50 different kinds of beer available. Of note is the return of Sierra Nevada's FOAM, a special pilsner brewed specifically for Phish. True fact: After Festival 8, FOAM went on to win the Gold Medal at the 2010 World Beer Championship as the world's best Pilsner. It sold out in a hurry at its debut. They're brewing a little extra this time.


Sadly, I won't be seeing them this summer as there's just too much going on with timberframing, landscaping, working on cars and whole lot of other stuff.

I'll be there in spirit though!